Verpakking of inhoud? - Perswijn
Andermans woorden

Verpakking of inhoud?

True, the label paper had been imported from Italy. The labels had been produced on an old letterpress printer, after which the paper had been hand-cut and applied by hand. My problem was that I had come to taste wine – not sneak a peek at the Gutenberg Bible. […]
Savvy producers may sometimes act rustic, but it seems they think like Louis Vuitton’s marketing department.

Michael Fridjhon over zogeheten ‘craft wines’ in de Zuid-Afrikaanse krant Business Day Live.   

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